Spoiler alert: I do not sit down each week and write a fresh blog post just before it goes live like I’m Carrie Bradshaw at her laptop, chain-smoking over a cosmopolitan and wondering if men are, in fact, just emotionally unavailable shoes.
That said… sometimes when I reread my posts before I hit publish or schedule, I do hear her voice in my head a little. Which is either camp, concerning, or a sign that I’ve watched too much Sex and the City. Possibly all three.
But no, I’m usually not writing these in real time.
The truth is, I tend to have a bunch of drafts sitting there. Some are scheduled. Some are half-finished. Some are just titles with one line under them that made me feel clever at the time. When I first started the blog, I had months of posts ready to go. A proper little content vault. I was organised. Productive. Mysteriously prolific.
And over time… that slowed down.
Not because I ran out of thoughts. God no. I’m still me.
But because before the blog, I didn’t really have a proper outlet for processing what was in my head. Thoughts, feelings, little observations, weird emotional tangles, funny moments, things I couldn’t quite say out loud. They just kind of sat there, taking up space.
Then came the blog.
And suddenly, all of that had somewhere to go.
Which was great for me mentally.
Less great for me as a “writer.”
Because once you’ve processed a lot of the backlog, the machine changes. The pressure drops. The need isn’t as urgent. And while that’s healthy, it does mean the content pipeline gets a little less dramatic.
I get writer’s block now.
Not in the tortured artist sense. More in the “I know I have thoughts, but none of them currently sound interesting enough to publish” sense.
Or worse: I have a thought, but it still feels too unfinished. Too fresh. Too vague. Too much like a sentence I’d say in the car and forget by the time I get home.
And then, every now and then, I’ll have a conversation with someone and suddenly, there it is.
A blog idea.
Usually a good one.
And the annoying thing is, it never comes alone. It arrives like it’s brought friends. One thought unlocks another, and then suddenly I’ve drafted five posts in one burst and they’re all sitting there waiting for the right time, like emotional little Tupperware containers stacked in the fridge.
That part I’ve come to trust.
The drought never feels permanent once the flood returns.
And that’s usually how it works now: longish stretches where I think I’ve got nothing, followed by one conversation, one moment, one odd little emotional splinter, and suddenly the whole machine starts humming again.
That said, not everything lives in the draft folder for weeks or months.
Some posts are much closer to real time, especially when something topical sparks them. If the timing matters, I’ll write and post them much more quickly. The blog about Pink Pony Club, for example. Or the one about Wear It Purple Day and Mitch Brown coming out. Those weren’t sitting in the vault waiting for their moment. They were the moment.
And I like that balance.
Some posts are slow-cooked.
Others are straight out of the pan.
Some need time to settle so I can understand what I actually think. Others arrive fully formed, because the cultural moment and my own thoughts line up neatly for once.
I think that’s probably the most honest version of how I write now.
Not weekly. Not rigidly. Not on command.
More like in waves.
And maybe that’s okay.
Because this blog was never meant to be a performance of productivity. It was meant to be a place where I could put things. Process things. Notice things. Sometimes in the moment, sometimes long after.
So no, I’m not over here writing one perfect fresh post every week like I’m filing dispatches from the emotional front line in a tulle skirt and excellent heels.
Sometimes I am.
Mostly I’m not.
Mostly I’m just living, thinking, occasionally having a conversation that rearranges my brain chemistry, and then opening the Notes app like a man possessed.
And honestly? That system seems to be working just fine.
For those interested, this very blog was written and scheduled after the floodgates were opened, and I wrote the bones of 6 other blog posts.